TLDR; There is zero gray here. THE FIELD CANNOT COMMINGLE ANY CONTENT WITH COVID. Companies need to increase their efforts to police content referencing COVID; educate the field to avoid referencing COVID; leverage every online tool available to blast the message as far and wide as possible i.e. email newsletters, splash disclaimers on the homepage, […]
“Never take advice from anyone in a tie. They’ll bankrupt you. It’s very difficult to argue with salaried people that the simple can be important and the important can be simple.” – Nassim Nicholas Taleb, author of the Incerto. Lawyers in our industry have a knack for making the simple complicated, repeating the same tired […]
Back in a prior life when I was competing in the decathlon for the University of Tennessee (Go Vols!), one of my favorite events was the 110-meter-high hurdles. The race is probably the most intense event out of the 10, requiring massive amounts of preparation, energy and focus. It’s also a race where things can […]
The rise in social media has changed the way EVERYONE communicates. This is especially true for network marketers that are financially incentivized to promote their products loudly and proudly. From Twitter and Instagram accounts to public and private Facebook groups, it’s now easier than ever for direct sellers to share their messages. While a huge […]
According to a recent survey of US CEOs, cybersecurity represents the biggest external concern for 2019. If organizations know cybersecurity is an issue, then why is there such a struggle to combat this universal problem? In my opinion, the answer lies within the following Tony Robbins quote, “Complexity is the enemy of execution”. Organizations view […]
The Direct Selling – Self Regulatory Council (DSSRC) is a good first step towards meaningful self regulation. Without question, the industry needs additional oversight. The FTC got heavily involved during the Herbalife / Vemma years, much to the chagrin of industry insiders. The results were messy, imprecise, and predictable. It was predictable because absent meaningful […]
